What are the two types of competitive?

A firm's relative position within its industry determines whether a firm's profitability is above or below the industry average. The fundamental basis of above average profitability in the long run is sustainable competitive advantage. There are two basic types of competitive advantage a firm can possess: low cost or differentiation. The two basic types of competitive advantage combined with the scope of activities for which a firm seeks to achieve them, lead to three generic strategies for achieving above average performance in an industry: cost leadership, differentiation, and focus. The focus strategy has two variants, cost focus and differentiation focus.

What are the two types of competitive?

1. Cost Leadership

In cost leadership, a firm sets out to become the low cost producer in its industry. The sources of cost advantage are varied and depend on the structure of the industry. They may include the pursuit of economies of scale, proprietary technology, preferential access to raw materials and other factors. A low cost producer must find and exploit all sources of cost advantage. if a firm can achieve and sustain overall cost leadership, then it will be an above average performer in its industry, provided it can command prices at or near the industry average.

2. Differentiation

In a differentiation strategy a firm seeks to be unique in its industry along some dimensions that are widely valued by buyers. It selects one or more attributes that many buyers in an industry perceive as important, and uniquely positions itself to meet those needs. It is rewarded for its uniqueness with a premium price.

3. Focus

The generic strategy of focus rests on the choice of a narrow competitive scope within an industry. The focuser selects a segment or group of segments in the industry and tailors its strategy to serving them to the exclusion of others.

The focus strategy has two variants.

(a) In cost focus a firm seeks a cost advantage in its target segment, while in (b) differentiation focus a firm seeks differentiation in its target segment. Both variants of the focus strategy rest on differences between a focuser's target segment and other segments in the industry. The target segments must either have buyers with unusual needs or else the production and delivery system that best serves the target segment must differ from that of other industry segments. Cost focus exploits differences in cost behaviour in some segments, while differentiation focus exploits the special needs of buyers in certain segments.

References

  • Porter, Michael E., "Competitive Advantage". 1985, Ch. 1, pp 11-15. The Free Press. New York.

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What are the two types of competitive?

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  • Does there have to be a winner?

    When animals compete? Yes. Animals, or other organisms, will compete when both want the same thing. One must "lose" so the winner can have the resource. But competition doesn't necessarily involve physical altercations.

    Competition

    Competition is a relationship between organisms that strive for the same resources in the same place. The resources might be food, water, or space. There are two different types of competition:

    1. Intraspecific competition occurs between members of the same species. For example, two male birds of the same species might compete for mates in the same area. This type of competition is a basic factor in natural selection. It leads to the evolution of better adaptations within a species.
    2. Interspecific competition occurs between members of different species. For example, predators of different species might compete for the same prey.

    Interspecific Competition and Extinction

    Interspecific competition often leads to extinction. The species that is less well adapted may get fewer of the resources that both species need. As a result, members of that species are less likely to survive, and the species may go extinct.

    Interspecific Competition and Specialization

    Instead of extinction, interspecific competition may lead to greater specialization. Specialization occurs when competing species evolve different adaptations. For example, they may evolve adaptations that allow them to use different food sources. Figure below describes an example.

    Specialization lets different species of anole lizards live in the same area without competing.

    Watch the beginning of the following video to learn more about competition.

    Summary

    • Competition is a relationship between organisms that strive for the same resources in the same place.
    • Intraspecific competition occurs between members of the same species. It improves the species’ adaptations.
    • Interspecific competition occurs between members of different species. It may lead to one species going extinct or both becoming more specialized.

    Review

    1. What is competition?
    2. Describe the evolutionary effects of intraspecific and interspecific competition.

    What are 2 types of competitive strategy?

    4 Types of Competitive Strategies.
    Cost leadership strategy. It suits large businesses that can produce a big volume of products at a low cost, and that is why Walmart implemented this strategy. ... .
    Differentiation leadership strategy. ... .
    Cost focus strategy. ... .
    Differentiation focus strategy..

    What are the types of competitive?

    There are four types of competition in a free market system: perfect competition, monopolistic competition, oligopoly, and monopoly. Under monopolistic competition, many sellers offer differentiated products—products that differ slightly but serve similar purposes.

    What are the two types of competition in business?

    Competition can be either direct (competing by selling the same products) or indirect (competing for the same market). The intensity of that competition, whether direct or indirect, will affect the overall potential for success of your business.

    What are the two types of competition in marketing?

    Marketing Competition Definition & Vocabulary Direct competitors: Companies who offer the same products and services aimed at the same target market and customer base. Indirect competitors: A company that offers the same products and services, but the end goals are different.